CybageAsha, the philanthropic arm of Cybage has always extended its support for social welfare and community development. Keeping the CybageAsha tradition alive of giving back to the society, a grain collection drive was organized on the occasion of Makar Sankranti at the CT and other locations.
With the usual fervor, this drive received a very good response from Cybagians. CybageAsha received a total collection of 108 kilograms of grains, and a grand collection of ₹1, 09,515, wholeheartedly contributed by the fellow Cybagians. CybageAsha donated an equal amount of cash taking the grand total to ₹2, 19,030. The collected contribution was then donated to Mamata Andh Anath Kalyan Kendra, the Nirmal Seva Mahila Vrudhashram, Manuski Vrudhashram, and Sevadham Old Age Home. This amount fulfills the need for three months of grain of these NGO run centers.
During the event, the volunteers interacted with the beneficiaries and spent quality time with them. CybageAsha volunteers conducted various recreational and group activities for the beneficiaries. At the end of the event, volunteers distributed sweets (tilgul) and grains.